W7 In the Buff – Another Naked dupe?

I think that with the money I spent on dupes I could have bought all the Urban Decay Naked palettes. However, for me, it`s more exciting trying various products, rather than sticking to just one. I love discovering and comparing the shades, noticing small changes and textures, playing with the colours! I saw this palette featured on many blogs and I had my eyes on it for a couple of months. Sadly, W7 cosmetics are not that easy to find in the UK. I saw some products in TK Maxx, but they were opened and damaged. I understand you don`t get testers in TK Maxx, but I also think it`s wrong to open the product and use it. Luckily B&M Bargains (I hope that`s how it`s called) stocks a limited number of W7 products, this palette being one of them.

W7 In the Buff

Holy Mother of dupes, they really put a lot of effort into this! Starting with the packaging, a thin metal case that`s very similar to the Naked cases. Obviously, not as strong, but it`s still sturdier than the likes of Makeup Revolution or Sleek, for example. It`s perfect for travelling, although you don`t have a mirror inside. However, I always carry a pocket mirror with me, so that`s fine. Inside you`ll find a double ended applicator, one`s a sponge and one`s a brush. The latter is decent, you can use it for smudging or applying an eye shadow, not so much for blending, though. The names of the eye shadows are written on the back, so that makes is quite easy for tutorials or reviews.

Like in a Naked palette, you`ll get 12 neutral shades, a mix of cool and warm colours. You get 3 matte shades and the rest are all shimmery, some more glittery than others.

As you can see, the lighter shades are not that pigmented. Buff is barely noticeable and it`s pretty much the same with Sand though it works great as a subtle highlighter on your brow bone. I am a big fan of the brown and goldie shades, like Camel, Dust, Earth and Wave. But my ultimate favourite is Topaz, a stunning shimmery brown. I apply it over my trusty Maybelline 24 hour Tattoo in On and On Bronze and the effect is just Wow. As you can see, there are plenty of shades to choose from and you can create various looks, from almost there makeup to edgy smokey eyes looks. Except Buff, Sand and Chocolate, all the other colours are really pigmented, they feel really soft and blend really well. They last well on their own though it`s best to apply a primer before, just to be extra sure there won`t be any budging. That being said, although it looks pretty similar, it` not the best dupe out there. I`ll go with Makeup Revolution`s Iconics, the quality of those eyeshadows is beyond amazing. However, for travelling this is a safer choice, so you win some, you lose some. For the price, it`s definitely something you need to try.

Have you tried this palette before? Which are your favourite Naked dupes? Let me know in the comments below.



  1. Pam Scalfi
    07/07/2015 / 4:17 pm

    I have this because I couldn't justify buying yet another naked, plus the Naked 2 is my least favourite of them all. Glad I bought this instead of the original, I have never used it! The shades from neither this or the naked appeal to me, I much prefer the naked and naked 3, sorry naked 2 :)Pam xo/ Pam Scalfiā™„

    • Georgiana Teglas
      08/07/2015 / 6:16 pm

      I don`t own any original Naked palettes, though when I`l get tired of testing dupes I`ll probably get the real deal. Out of all, I like the Naked 1 palette.

  2. Sophies Little Secrets
    07/07/2015 / 11:36 pm

    I'm yet to try any w7 products! I really like the look of the shade caramel!www.sophieslittlesecrets.blogspot.com

    • Georgiana Teglas
      08/07/2015 / 6:17 pm

      It`s a really good brand, but it`s a bit hard to find in the UK.

  3. Laura M
    08/07/2015 / 12:27 am

    I love the shade range of this! Never tried this brand before but it looks like there's definitely some good shade dupes for the Naked palette. :)She Likes to Shop

    • Georgiana Teglas
      08/07/2015 / 6:18 pm

      It really has some nice shades, especially the brown ones.

  4. Jodie Moores
    08/07/2015 / 7:03 am

    I only have the Naked Palette 1 and an MUA dupe and I can tell the difference for sure! I find that with a good primer most eyeshadows are okay if you're on a budget, the MUA dupe is pretty much identical x

    • Georgiana Teglas
      08/07/2015 / 6:18 pm

      I have a MUA dupe and I love it, lasts really long and it`s really pigmented.

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